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It’s time to get proactive about our health and our insurance

By: Frank Morang, Regional Sales Director, Empire Region

Back in June, I shared a personal story about a recent health scare. I was a part of one of those dramatic statistics that we share in our industry, but don’t really think about deeply or apply to ourselves. Since sharing the story of my triple bypass surgery, I’ve had more time to reflect and more time to look closely at why people can be so blasé about the risks. 

Posted on February 26, 2019 in Critical Illness Employee Communication

Better communication means better enrollments

At one point or another, you’ve probably had a last-minute meeting put on your calendar. And, as with anything that comes up last minute, it can be stressful — maybe you don’t have adequate time to prepare or time to familiarize yourself with the topic in order to make informed decisions in the meeting. In the same way that you might appreciate some lead time, some information beforehand and the chance to prepare, employees deserve the same opportunity during enrollment.

Posted on December 20, 2018 in Employee Communication

Taking the facts OUT of benefits communication

In the insurance industry, we love statistics. They help give context to the need for our products: “You have a 50 percent chance of facing X” or “2 out of every 3 people encounter Z.” But, the issue with these facts and figures is that, too often, they don’t resonate with consumers.
 

Posted on August 16, 2018 in Employee Communication

This is my story: Jodi Allen

By: Jodi Allen, Regional Sales Director, Mountain Region

I tell stories. True ones. And after twenty years as an on-air TV news reporter, I’ve told them all. The heroes coming home from war and being reunited with their families—I loved those. Every time, I’d cry and want to hug them all. The shootings, the court cases, the victim’s family interviews —I don’t forget those. I remember the lottery winners, the reunion between a heart recipient and the family of the gentlemen donor and, one of my favorites, the time I was involved in tracking down the wedding rings of a hurricane Katrina evacuee who left them behind in her rush to leave.

Posted on August 09, 2018 in Employee Communication

Your open enrollment preparation checklist

The open enrollment season is just a few months away. It’s an exciting time of year, but it’s also a stressful one if you’re not prepared. Make sure you’re ready to hit the ground running this year with our open enrollment preparation checklist.

 

Posted on August 01, 2018 in Employee Communication Enrollment

White Paper: 3 important steps for successful employee benefit communication

In any given day, how many emails does an employee receive? How many phone calls or conversations? How many pieces of paper come across their desks? We don’t have an exact number, but suffice to say, it’s a lot. So, with all of that clutter to get through, how do you make sure employees get the information they need when it comes to their benefits? Trustmark recently took part in new industry research that highlights three important steps for successful employee benefit communication.

Posted on June 21, 2018 in Employee Communication Trustmark

Retirement challenges and action

Special Guest Author: Frank Shimsky, President & CEO of Personal Communications, Inc.

Over the years at meeting after meeting with employers, I’ve heard a similar complaint, “Most of my employees aren’t saving enough for retirement; many don’t even receive the full match.” It’s common to read that most Americans aren’t saving enough for retirement even though, according to the Census Bureau, 79% of Americans work for an employer that sponsors a 401(k)-style plan.1 

Posted on May 24, 2018 in Employee Communication

eBook: Voluntary Benefits and the Millennial Customer

Millennials are often discussed as sort of a mythical demographic that no one knows how to talk to or what drives their behavior. This is often because millennials aren’t hitting the “traditional” life stages at the “traditional” ages. They’re getting married later (or not at all), they’re having kids later (or, again, not at all) and their value system is different from previous generations. With all of these differences, how do you reach millennial consumers to share the value of voluntary benefits?

Posted on May 16, 2018 in Employee Communication

A thin labor market puts benefits in the spotlight

By: Dan Johnson, Vice President of Sales and Marketing

A company’s success is built on the work of its employees. By extension, that makes hiring (and retaining) the best and brightest employees a critical part of success. Today, unemployment is low: 4.1 percent. Keep in mind, that 4.1 percent is an average, so in some places, that number may be much lower. That’s a good thing for employees, but for employers looking to hire, that means competition is fierce because there are simply fewer options.

Posted on April 11, 2018 in Broker News Employee Communication

One-on-one communication: Adding value to your open enrollment

By: Mike Dahlinger, Regional Sales Director, Michigan

Anything worth doing, is worth doing well. When it comes to benefits enrollment, it’s certainly worth doing, but are brokers and employers doing everything they can to maximize their enrollment? If you’re not using one-on-one communication, the answer may be no. While it’s possible to enroll without one-on-one communication, you’re missing out on the added value of this approach.

Posted on February 06, 2018 in Employee Communication Enrollment

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