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The ties between financial, mental and physical health – and what it means for employers

Most would classify insurance as a financial industry. And, they wouldn’t be wrong. At its core, insurance is a financial transaction where people and organizations pay for financial protection from the unexpected. Looking at it that way, however, is also a bit of a simplistic approach. Especially when it comes to employee benefits, brokers and employers need to look closely at the ways that financial, mental and physical health are all interconnected and how all of these impact the workplace.

Posted on November 01, 2018 in Industry Wellness

3 findings from the Kaiser Family Foundation 2018 Employer Health Benefits Survey

Every year, the Kaiser Family Foundation releases an extensive look at the healthcare landscape in their Employer Health Benefits Survey. The survey usually turns up several interesting insights into what’s going on in the world of insurance and healthcare that can help spur a new way of looking at the challenges of our industry. This year’s survey was just released last week and, to save you time, we’ve pulled out three findings that we think offer a noteworthy perspective on what’s happening in the insurance world.

Posted on October 11, 2018 in Broker News Industry

5 ways to market like a pro in 2018

By: Ann Freeman, Executive Director of Marketing, Trustmark Voluntary Benefit Solutions

If you’re looking at your marketing plan for 2018 and wondering how to get more mileage out of what you’re planning; there’s still plenty of time to re-evaluate, adjust and get on board with some of the marketing trends that will shape 2018. Last year was transformative in many ways, especially in how we look at and process information, which has a ripple effect that reaches the marketing world as well. It’s up to marketers to adapt to these challenges and we have 5 tips to help you market like a pro in 2018. 

Posted on January 25, 2018 in Industry Marketing

Infographic: Cutting the cost of workers' compensation with Accident and Disability insurance

Employers are constantly looking for ways to cut healthcare costs and run their businesses more efficiently; and rightly so. Voluntary benefits play a large role in achieving this goal by expanding benefits packages at no additional cost to the employer while increasing employee loyalty and productivity. But, what is often overlooked is the impact voluntary benefits can have on workers' compensation.

Posted on January 11, 2018 in Accident Insurance Industry

The 4 most overused sales clichés

By: Shaun Urista, Regional Sales Manager, Gulf Coast & South Central Regions

Every profession has its own special jargon. But, for whatever reason, being in sales seems to come with more than its fair share of overused phrases. Sometimes we use these phrases to try and communicate more clearly and other times they may help us tiptoe around a delicate subject. They aren’t without their value at times, but there are a couple in particular that have always jumped out to me as being meaningless or, in the wrong light, possibly even insulting to a client.

Posted on January 04, 2018 in Industry Sales

2017: A look back and a look ahead

By: Alex Moral, President, Trustmark Voluntary Benefit Solutions

With the New Year just around the corner, many people are reflecting on the year past and making resolutions for the year to come. So, in that spirit, I thought I’d do the same when it comes to Trustmark and the world of voluntary benefits.

Posted on December 28, 2017 in Industry

Time for change in critical illness insurance – supporting prevention can save lives

By: Dr. Howard Fixler, Medical Director, Trustmark Voluntary Benefit Solutions

In the first article of this series, we looked at how insurers and medical practitioners are two key elements in the care continuum yet far too often aren’t in alignment; especially when it comes to critical illness. A doctor may treat a patient in a different way than how some voluntary insurance is set up to cover the patient, leaving consumers without the financial protection they thought they had, during a much-needed time. But, the gap between the medical and insurance worlds goes far beyond that. 

Posted on December 21, 2017 in Critical Illness Industry

Infographic: Caregiving - the challenges and the solutions

November is National Family Caregivers Month, a time of year when we recognize and celebrate the efforts of family caregivers. As we appreciate those efforts, it’s also important that we take time to understand the challenges that caregiving presents. For many Americans, caregiving is much more than lending a hand here and there, it’s effectively a second full-time job in terms of the hours they put in to caregiving. 
 

Posted on November 16, 2017 in Health & Wellbeing Industry

Demonstrating care throughout the customer ecosystem

By: Ann Freeman, Executive Director, Marketing, Trustmark Voluntary Benefit Solutions

We’re all familiar with the term “the customer is always right” and many leading brands have made the customer experience the centerpiece of their mission. Yet the term is predicated on a transactional relationship; a belief that the customer knows what it is they want as well as the expected service. But, based on my experience in the insurance, benefits and financial services industries, I believe customers approach a company seeking guidance. And the way we go about offering our services is ultimately as crucial as what we ultimately offer.

Posted on October 26, 2017 in Customer Service Industry

4 benefits trends for 2018

By: Dan Schmid, Regional Sales Vice President – Western United States, Trustmark Voluntary Benefit Solutions

​Our industry’s professional landscape has been changing rapidly as more and more employers are looking to voluntary benefits as an important part of their benefits package. Employees are increasingly expecting the same type of engaged, highly personalized experience from their employer and vendor partners that they receive with leading consumer brands. Employers in turn are broadening how they view employees and their needs and seeking the right tools and resources to keep them engaged.  
 

Posted on October 17, 2017 in Broker News Industry

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