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3 reasons enrolling face to face is still king

By: Mike Dahlinger, Regional Sales Representative, Michigan

Today, we digest information in ever-smaller capsules; whether it’s a tweet, a Facebook post or simply scanning headlines, that’s often all the information we take in on topics. Many statistics say that even you, reading this article, are probably going to scan what I’ve written or that you’ll just read these first lines and move on (I, however, challenge you to prove the statistics wrong!). 

Posted on December 13, 2018 in Enrollment

You may not think you need an enrollment firm, but here’s why you do

Just because you can do something, doesn’t mean you should. Just because you can dribble a basketball, doesn’t mean you should quit your day job to become a professional basketball player. Likewise, maybe you’re a broker who can organize and conduct an enrollment, but should you be doing it? 

 

Posted on November 15, 2018 in Enrollment

Your open enrollment preparation checklist

The open enrollment season is just a few months away. It’s an exciting time of year, but it’s also a stressful one if you’re not prepared. Make sure you’re ready to hit the ground running this year with our open enrollment preparation checklist.

 

Posted on August 01, 2018 in Employee Communication Enrollment

5 ways to maximize voluntary benefits participation

As education about voluntary benefits increases and the need for voluntary to round out an individual’s coverage becomes more apparent to consumers, growth is inevitable. Recent studies bear out that trend: between 2014 and 2017, voluntary benefit participation rates have increased by 7 percent.1 But, what’s driving this change and how can we capitalize on the momentum? 

Posted on March 07, 2018 in Enrollment

One-on-one communication: Adding value to your open enrollment

By: Mike Dahlinger, Regional Sales Director, Michigan

Anything worth doing, is worth doing well. When it comes to benefits enrollment, it’s certainly worth doing, but are brokers and employers doing everything they can to maximize their enrollment? If you’re not using one-on-one communication, the answer may be no. While it’s possible to enroll without one-on-one communication, you’re missing out on the added value of this approach.

Posted on February 06, 2018 in Employee Communication Enrollment

Enrollment success for employers and employees: “dos” and “don’ts”

By Rachel Hamann, Regional Sales Representative, Gulf Coast

Enrollments are, for many, the special time of year when all the work of setting up and maintaining a benefits program comes to fruition. With one chance to get it right, there’s a lot of pressure for everything to run smoothly and be a success. But what if it didn’t have to be that way? As we’ll explore in this blog series, changing the way we look at enrollment; as a year-round process, rather than a one-off event provides benefits to brokers, employers and their employees throughout the year.

Posted on April 20, 2017 in Employee Communication Enrollment Industry

Blog series: Ongoing enrollment solutions, Part 2

In the previous installment of our blog series on ongoing enrollment solutions, we discussed how perpetual enrollments are a good way to drive results for your benefits program. Perpetual enrollments, however, aren’t the only way to make enrollment more effective. Simply having a multi-year enrollment strategy that allows you to begin planning for your next enrollment after the initial enrollment can make all the difference.

Posted on February 14, 2017 in Employee Communication Enrollment

Blog series: Ongoing enrollment solutions, Part 1

By: Rachel Hamann, Regional Sales Representative, Gulf Coast

Enrollments are, for many, the special time of year when all the work of setting up and maintaining a benefits program comes to fruition. With one chance to get it right, there’s a lot of pressure for everything to run smoothly and be a success. But what if it didn’t have to be that way? As we’ll explore in this blog series, changing the way we look at enrollment; as a year-round process, rather than a one-off event provides benefits to brokers, employers and their employees throughout the year.

Posted on February 08, 2017 in Employee Communication Enrollment

Employers can achieve their goals with post-enrollment feedback

For many employers, they work with their broker to put together their benefits package, they provide communication to their employees about their benefits, then they perform enrollment and that’s the end of the line. While this seems to cover everything necessary for offering benefits, it leaves out a critical final step that can help to improve the employer’s offering: employee feedback after enrollment. Post-enrollment feedback provides invaluable insight into employees’ benefits preferences and the best ways to communicate with employees.

Posted on January 24, 2017 in Employee Communication Enrollment

To buy, or not to buy? What drives employee purchasing behavior for voluntary benefits

It’s a classic question that keeps many sales and marketing professionals up at night: what drives employee purchasing behavior? In the world of voluntary benefits, there isn’t likely to be any one defining factor, but a number of contributing influences that affect the decision to purchase. A recent study of more than 2,800 employees helps to uncover some of what drives employee purchasing behavior when it comes to voluntary benefits.

Posted on December 06, 2016 in Broker News Enrollment

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