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Help Kick Stress to the Curb

Everybody deals with stress at some point or another, and it almost seems to be a given—nay, a badge of honor—in the modern world. While stress can have an immediate and tangible impact on your body, if it goes on too long, it can also lead to long-term effects such as lack of sleep, headaches, high blood pressure, and a weakening of the immune system. For National Stress Awareness Month, here are some tips to help you alleviate the tension:

Posted on April 17, 2018 in Health & Wellbeing Wellness

A thin labor market puts benefits in the spotlight

By: Dan Johnson, Vice President of Sales and Marketing

A company’s success is built on the work of its employees. By extension, that makes hiring (and retaining) the best and brightest employees a critical part of success. Today, unemployment is low: 4.1 percent. Keep in mind, that 4.1 percent is an average, so in some places, that number may be much lower. That’s a good thing for employees, but for employers looking to hire, that means competition is fierce because there are simply fewer options.

Posted on April 11, 2018 in Broker News Employee Communication

How to find long-term care options in today’s marketplace - Part 2

By: Adam Bezman, Senior Director of Product and Innovation

With the collapse of long-term care (LTC) insurance options and numerous carriers leaving the market, consumers are clamoring for options. At the same time, health insurance premiums are continuing to rise, and for some, they increased up to 50 percent this year—leaving consumers with less disposable income to spend on voluntary products like life and LTC insurance.1 Finding a policy with both life and an LTC option, at a good rate, can be a real challenge. 

Posted on April 03, 2018 in Life Insurance

How to find long-term care options in today’s marketplace - Part 1

By: Adam Bezman, Senior Director of Product & Innovation

With market exits from major long-term care carriers, how are consumers getting access to these needed benefits, affordably? In this series, we will discuss two life and long-term care policy options. In particular, benefit restoration and a flexible death and long-term care benefit. Both provide a significant amount of value to the policyholder, but not all of these plan options are created equal.

Posted on March 21, 2018 in Life Insurance

5 ways to maximize voluntary benefits participation

As education about voluntary benefits increases and the need for voluntary to round out an individual’s coverage becomes more apparent to consumers, growth is inevitable. Recent studies bear out that trend: between 2014 and 2017, voluntary benefit participation rates have increased by 7 percent.1 But, what’s driving this change and how can we capitalize on the momentum? 

Posted on March 07, 2018 in Enrollment

I’m a salesperson and I have no clients

By: Joe Goolsby, Regional Sales Director, Midwest Region

I’m a salesperson and I have no clients. That sounds a little bit like something you might hear at a support group, but in my case it’s true… though probably not in the sense that you’re thinking. But that’s because I have partners that I am very proud to do business with, and the distinction between a “client” and a “partner” is a very important one. 

Posted on March 01, 2018 in Sales Trustmark

People are our priority: Insights from the 23rd Annual Producer Conference

By: Dan Johnson, Vice President of Sales and Marketing

Relationships with our broker and producer partners have always been at the top of our priority list, and each year we put on a large industry conference to celebrate those relationships and highlight our company culture. We strive to deliver as much education as possible on anything from the state of healthcare, to employee engagement, to product positioning and more. I like to believe we give a lot, but we also certainly get a lot in return. 

Posted on February 08, 2018 in Trustmark

One-on-one communication: Adding value to your open enrollment

By: Mike Dahlinger, Regional Sales Director, Michigan

Anything worth doing, is worth doing well. When it comes to benefits enrollment, it’s certainly worth doing, but are brokers and employers doing everything they can to maximize their enrollment? If you’re not using one-on-one communication, the answer may be no. While it’s possible to enroll without one-on-one communication, you’re missing out on the added value of this approach.

Posted on February 06, 2018 in Employee Communication Enrollment

Tackling 5 common football injuries

By: Mike Feeney, Regional Sales Manager, Mid-Atlantic Region

Like many Americans, football may be on your mind this weekend. As you sit down with your friends and family to enjoy the game, you hope that your team wins, maybe an exciting halftime show and, of course, that no one gets injured. But, if there are injuries, you also might want to hope that the players have good Accident insurance coverage. A look at the most common football injuries could tell you why:

Posted on January 31, 2018 in Accident Insurance

5 ways to market like a pro in 2018

By: Ann Freeman, Executive Director of Marketing, Trustmark Voluntary Benefit Solutions

If you’re looking at your marketing plan for 2018 and wondering how to get more mileage out of what you’re planning; there’s still plenty of time to re-evaluate, adjust and get on board with some of the marketing trends that will shape 2018. Last year was transformative in many ways, especially in how we look at and process information, which has a ripple effect that reaches the marketing world as well. It’s up to marketers to adapt to these challenges and we have 5 tips to help you market like a pro in 2018. 

Posted on January 25, 2018 in Industry Marketing

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