Understanding the millennial insurance gap

In 2015, millennials became the largest generation in the workforce.1 The ever-increasing numbers of millennials translate to an increasing need for brokers and employers to understand the unique financial and insurance needs of this generation. It’s not just important because of the number of millennials in the workforce; of any generation millennials may be most in need of financial education and insurance protection. In our latest infographic, we take a look at bridging the millennial insurance gap.

Posted on March 08, 2016 in Broker News Industry

How to grow your business — Part III: Social media strategy for B2B

By: Amanda Emery, Associate Director, Online & Broker/Employer Marketing |

Getting started on social media

If you haven’t already, check out the second blog in this series here for all you need to know before jumping into strategy.

Posted on March 03, 2016 in Marketing

How to grow your business — Part II: Using social media for B2B

By: Amanda Emery, Associate Director, Online & Broker/Employer Marketing |

Many companies may understand that social media is important, but that doesn’t mean they understand why. Keep in mind that in order for you to understand how to create a successful social media strategy, you must first understand the “whys” behind social for you to be effective.

Posted on March 01, 2016 in Marketing

The burden of medical debt

| By: Shaun Urista, Regional Sales Manager, South Central and Gulf Coast Regions |

New data released by the Kaiser Family Foundation has helped to highlight the financial pressure that far too many families face due to medical debts. What may come as a surprise, is that a significant portion of those facing medical debt are insured. And, while those without insurance are more likely to experience difficulty paying medical bills, it’s clear that many families need a solution to cope with medical costs.

Posted on February 27, 2016 in Broker News Industry Sales

How to grow your business — Part I: Finding your niche

By: Amanda Emery, Associate Director, Online & Broker/Employer Marketing |

Year after year I seem to get the same questions when it comes to what companies should be doing to increase leads, get brand awareness, or get on social and build their online presence. But the fact of that matter is, no matter what you do, you’ll never be everything to everybody.

Posted on February 24, 2016 in Marketing

5 Surprisingly heart-healthy foods

February is American Hearth Month which means you’re likely to see plenty of reminders about exercising and eating healthy to promote heart health. While that is certainly good advice, you may be surprised to learn that some foods that usually get a bad rap actually have benefits for your heart. Below are five surprisingly heart-healthy foods.

Posted on February 12, 2016 in Health & Wellbeing Wellness

New research: top 3 essential steps for voluntary success

As much as we wish there was some definitive, concrete formula to guarantee success in the voluntary benefits industry; the sad truth is that no such recipe exists. There are, however, several essential steps that can help to lay a foundation and serve as a starting point for positive results.

Posted on February 09, 2016 in Employee Communication Enrollment Industry

5 Questions you should ask your voluntary carriers

| By: Christin Kuretich, Sr. Director Product & Innovation, Trustmark Voluntary Benefit Solutions |

Choosing the right voluntary carrier for your client is one of the most important decisions a broker will make. The quality of a broker’s solution for their clients is dependent upon a carrier’s ability to deliver on the services they promise. Finding the right carrier begins with asking them the right questions. To help provide a starting point when choosing a carrier, we’ve put together a playbook of five questions that every broker should ask their voluntary carriers.

Posted on February 04, 2016 in Broker News Industry Sales

Trustmark’s 21st Annual Producer Conference Wrap Up

One of the great parts of working in voluntary benefits is that we get to work with so many wonderful people from all over the country. The downside is that it’s very rare that we get the opportunity to have all these people under one roof and, in our hometown no less. This year’s Producer Conference in Chicago was a special opportunity for us to gather some of our valued partners, share some industry insights, learn about what makes them different, and educate them on some of the things that we feel sets Trustmark apart from other carriers.

Posted on February 02, 2016 in Trustmark

3 simple ways to test for a stroke

Earlier this month, a cab driver in Oregon was saved from a potentially devastating stroke thanks to some quick thinking and the innovative use of technology in his treatment. Harry Metcalf had just dropped off a passenger in his cab when he started to feel strange. He pulled off to the side of the road and, when his vision began to blur, he knew he was in trouble.

Posted on January 25, 2016 in Industry Wellness

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